I've been reading Jim Cramer's commentary on his website for ten years, first as a freeloader and then as a paid subscriber. It has been a ticket inside his head, regarding the business of trading stocks. I admire the way that he not only provides tons of useful advice, but also gives me access to his emotional ups and downs in the process. I get to see that his roller coaster is just like mine.
I owe Cramer for getting me into GOOG for the first time in late 2004. I was fearful, but he banged on the table of his columns that GOOG must be bought until I dipped my toe in the water, first for 10 shares and then for more. I now own 500 shares.
Over the intervening years, Cramer has been hot and cold about GOOG. A year ago, he was hot, touting his target of 700 for the stock. Then he became deeply offended (I think that's the right term) when Google got in its tiff with China and moved its servers to Hong Kong. He applauded Google's moral courage, but castigated the decision - it was not good for business.
Since then, he has not mentioned Google in his posts, even when there was reason to. This morning, he filed a piece, titled "Apple, Web, Storage Are Tech Winners", and, although he cited virtually every other tech company in the Internet arena, he made no mention of Google.
However, just about an hour ago, as the stock was up 15 points on the day, he had to give Google its due:
Maybe now, we'll get some respect from Mr. Jim. At least, for a while.
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